
Overview
What Is IDXsearch?
IDXsearch is the most powerful MLS property search engine and universal marketing tool available for real estate professionals.
Once IDXsearch becomes part of your marketing system, it's like switching to “auto pilot” with your customer relations.
An all-encompassing branding service on the web site of brokers and agents that funnels down to ease-of-use for your company and, more importantly,
your clients.
To be profitable, brokers need productive agents, agents need effective marketing tools, and customers need a user-friendly service that
entices them to return. With IDXsearch you get all three. And the bottom line is satisfied customers who keep coming back.
Benefits/Values of IDXsearch:
- Dynamic Content…creates a draw for new prospects to visit your web site.
- Local service…the consumer feels more comfortable using a property search tool that is offered by a local brokerage vs. using a national
portal such as realtor.com or homeadvisor.com.
- Retention…creates an incentive for the consumer to come back to the site.
- Branding…IDXsearch is “branded”, keeping the your identity and message in front of the consumer at all times.
- Stickiness…IDXsearch is automatically updated with the local MLS data, usually on a daily basis. This creates a dynamic resource and consumers
will want to keep coming back to see what's new.
- Lead Generation…consumers will go to a web site that promotes access to the entire MLS database, once they're on your site, you can use
capturing tools to gather the leads.
- Better educated…never before has this type of information been available to consumers without interacting with a real estate professional.
Consumers come more prepared and better educated about the market with more realistic expectations. This makes the home buying process more
efficient when they begin working with you.
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